This is a poster done for THE CENTRE FOR THE STUDY OF AIDS on the University of Pretoria's main campus in Hatfield, Pretoria, SA.
CONCEPT:
After being briefed, I had to create a poster portraying that although many people have HIV/Aids, it will not stop them from having sex. I needed to encourage them to do it safely. I have taken an explicit approach in orer to attract the viewer's attention and make them remember the message. The message is the C-D-E of HIV/Aids (playing on the A-B-C of Hiv/Aids).
